Model data for shows, sites, pools and apps

Our model's numbers for every game. Licensed to you.

Bet Better Data is the finished output of the Bet Better model: projected spread, total, win chance and fair price for every game the books price, across 21 leagues, plus player-prop projections where the books price them. Put it in your own spreadsheet, show, site or app, and publish what you make from it, with credit.

Pick a sport Download last week's NFL file, free
  • Every game the books price, not just picks
  • Refreshed daily, every version kept and timestamped
  • Google Sheets, Excel, email or API, two minutes to set up
  • Publish with credit: "Model data: Bet Better"

Pick a sport to see this week's board

12 on sale now, 2 in preview (our numbers are flowing, the every-game board is switching on), the rest open with their seasons. Every board page shows this week's games, last week in full and every version published.

AFL2 games this week · player props
Live
Bundesliga1 games this week · player props
Live
Cricket2 games this week
Live
La Liga7 games this week
Live
Ligue 13 games this week · player props
Live
MLB7 games this week · player props
Live
MLS28 games this week · player props
Live
NFL16 games this week · player props
Live
NRL4 games this week · player props
Live
Premier League6 games this week · player props
Live
Serie A8 games this week · player props
Live
UFC / MMA13 games this week
Live
College football (FBS)38 games priced this week
Preview
Tennis (ATP + WTA)3 games priced this week
Preview
A-LeagueOct to May
Opens Oct
NBAOct to Jun
Opens Oct
NHLOct to Jun
Opens Oct
College basketballNov to Apr
Opens Nov
BrasileirãoApr to Dec
Opens Apr
WNBAMay to Oct
Opens May
EFL ChampionshipAug to May
Opens Aug

What you get, for every game

The same columns on every board, in the sport's own units. This is this week's NFL board as it stands right now.

NFL  ·  16 games
Live · updated Wed 9 Sep, 6:05 pm ETVersion 3 of 3 this week
Kick (ET)GameSpread (home)TotalHome winFair price · home
Wed 8:20pNew England PatriotsatSeattle Seahawks-7.547.566%-193
Thu 8:35pSan Francisco 49ersatLos Angeles Rams-6.554.560%-153
Sun 1:00pChicago BearsatCarolina Panthers+2.545.546%+117
Sun 1:00pTampa Bay BuccaneersatCincinnati Bengals-64663%-170
Sun 1:00pNew Orleans SaintsatDetroit Lions-948.574%-279
Sun 1:00pBuffalo BillsatHouston Texans+1.54849%+106
Showing 6 of 16 · see the whole NFL board, market lines, gaps and every versionPrices are the model's fair line, not a sportsbook's

Football NFL · college football

  • Spread, home sidepoints
  • Totalpoints
  • Win chancehome team, %
  • Fair priceboth sides, American odds
  • Market line at publish + gapspread and total
  • Player propsyards, receptions, TDs: projection, over chance, fair price

Basketball, hockey, baseball, AFL, NRL

  • Linepoints · puck line · run line
  • Totalpoints · goals · runs
  • Win chancehome team, %
  • Fair priceboth sides
  • Market line at publish + gapwhere the market prices it
  • Player propspoints, rebounds, shots, hits, disposals, tries…

Soccer, tennis, UFC, cricket

  • Home · draw · away chancessoccer, %
  • Goal margin and total goalssoccer
  • Win chance + fair pricetennis · UFC · cricket, each side
  • Market price at publishwhere the market prices it
  • Player props (soccer)goals, shots, cards, assists

Every row also carries its kickoff, the time it was published and its version number. Column names never change between boards; a column a sport doesn't have is simply empty. Data dictionary.

How it arrives

Nothing to install. Most people have the board open in a spreadsheet within two minutes of paying.

STEP 1

Pay, get your key

Your feed page opens the same minute with this week's files, your key and one live link. Your receipt email carries the same link; there is no password.

STEP 2

Paste the link

Google Sheets: =IMPORTDATA("…"). Excel: Data → From Web. It is always the current board. Prefer files? Download CSV or Excel, or have them emailed Monday, Thursday and Saturday.

STEP 3

Build on it

Your segment, article, newsletter, pool sheet or app. Developers get the same address as JSON and a webhook when a new version lands. Credit "Model data: Bet Better" and you are within the licence. Want a live board on your page? Free widgets, one line of code.

SUN NIGHT ETOpening boardNext week priced as soon as books post. Version 1.
DAILYRefreshFull model re-run; injuries, weather, line movement. Repriced through the week.
KICKOFFFrozenEach game's last number locks at kickoff. That's what gets graded.
AFTERGraded + ledgerResults and closing-line comparison land in your history file.

How accurate is it?

We measure it and publish it; we don't headline a hit rate. Every number is frozen at kickoff, graded, and sits in a free ledger next to the market's closing line, so you can check us rather than take our word.

Typical miss on our main lines  ·  how far our line lands from the final result, on average, this season
root-mean-square error
BoardSpread / marginTotalGames gradedAs of
Serie A1.4 goals1.5 goals36229 Aug
Bundesliga1.7 goals1.6 goals18610 Sep
MLS1.6 goals1.6 goals7610 Sep
La Liga1.8 goals1.9 goals2510 Sep
Premier League1.5 goals1.8 goals2310 Sep
Ligue 11.6 goals1.6 goals2110 Sep
A-League1.7 goals1.6 goals16310 Sep
Sport is noisy, so every line misses by something; the useful question is whether ours misses by more or less than the market's closing line, and the free ledger and metrics file are there so you can answer it yourself. Boards join this table as their graded season fills.
Where the model and the market disagree this week  ·  biggest gaps on the NFL board, the games a handicapper looks at first
GameOur spread (home)MarketGapRead
Arizona CardinalsatLos Angeles Chargers-12.50-12.6model likes Los Angeles Chargers
New York JetsatTennessee Titans-10.5-1.5-9.0model likes Tennessee Titans
Green Bay PackersatMinnesota Vikings-40-3.8model likes Minnesota Vikings
Gap = our line minus the market line at publish time. A gap is a disagreement to investigate, not a guarantee; every gap is in the file with its timestamp.
26,105Lines in the closing-line ledger
138Games on this week's boards
28Leagues priced in the last 30 days
12Boards live today

Free to anyone, no sign-in: ledger.csv · metrics.csv · last week's NFL board. Current season only; we don't quote history across model versions.

Pricing

Start with a 4-week pilot, then it continues as a monthly licence. Every price includes all four delivery doors, every version of every week, the closing-line ledger, the metrics file and the publisher licence.

Pilot · one board
$299 first 4 weeks, then $399/mo

Pick one sport. NFL or college football, most people.

  • Every game, every version
  • Download, live link, API, email
  • Metrics file: RMSE vs book, beat-close, CLV
  • Rolls into the monthly licence on day 28; cancel before then, nothing more charged
Start one-board pilot
Most publishers
Pilot · up to three boards
$549 first 4 weeks, then $797/mo for three

NFL + college football + one more. The football season, tested properly.

  • Everything in one board, ×3
  • One live link for all three
  • Priority email support
  • Rolls into the monthly licence on day 28 (two boards $598/mo); cancel before then, nothing more charged
Start three-board pilot
Pilot · every board
$999 first 4 weeks, then $1,499/mo

All 21 boards as their seasons run.

  • Football, basketball, hockey, baseball, soccer, tennis, UFC, cricket, AFL, NRL
  • Player prop boards when they come on
  • API rate limits lifted
  • Two team seats
Start all-boards pilot
DAY 28Pilot rolls into the licenceFirst board $399/month, each additional board $199, all soccer $599, every board $1,499. Same key, nothing to do.
PREPAYAnnual · season passAnnual: pay 10 months, get 12. Season pass: any board's season with one month free (NFL + CFB: $2,990).
CANCEL ANY TIMEBefore day 28, nothing more is chargedOne click in billing. The feed stays live to the end of the pilot and files you downloaded are yours.
ONE PER COMPANYNo refundsThe free file and the pilot are the trial. We email you 4 days before the pilot rolls on. Prices in USD; your card is charged in your currency.

Showing our numbers inside your own app, pool platform or broadcast product? That is a commercial licence, from $1,999/month. Redistribution and white-label from $3,500/month. One email, a reply within one business day.

Email hello@betbetter.world

The licence, in plain English

One standard publisher licence. You accept it when you pay; it's the whole agreement. Read it.

You can

  • Use the numbers inside your own process, tools and models
  • Publish your own analysis built on them: site, show, video, email, social
  • Quote individual numbers with credit ("Model: Bet Better")
  • Cancel any time; keep what you downloaded

You can't

  • Repost, resell or give away the raw file or feed
  • Present the board as your own model
  • Share your key or live link outside your business
  • Publish without the credit. Attribution is a condition of the licence; missing credit ends it, no refund
  • Rely on it as a guarantee. It's model output, not advice

Questions people ask first

Who is this for?Shows, podcasts, newsletters, sites, pool platforms and apps that want model numbers for every game without running a model. If your audience sees the numbers inside your product, that is a commercial licence.
What exactly arrives?A file per board per week (CSV or Excel), a live link that is always the current board, an email on Monday, Thursday and Saturday, and a JSON API. The same numbers in each.
Do you cover every game?Every game the sportsbooks price in a live board. If a game has no market, it isn't priced. FCS football is not on the board.
What does "preview" mean on a board?The season is running and our numbers are already flowing for the games we publish picks on, but the every-game board for that league is still being switched on. Download its free file to see today's coverage; it goes on sale the moment the full board is live.
Can I try before paying?Yes. Every board has its own page: this week's first six games open, last week in full, every version listed. Last week's full file is free, no sign-in. After that the 4-week pilot is the trial: one price for four weeks, then it continues as the monthly licence unless you cancel before day 28. There are no refunds.
What is a board?One sport or competition, every game the books price, every market we model. Soccer competitions are separate boards; the all-soccer bundle covers them together.
Can I show the board on my own site?Yes, two ways. The free widgets put this week's public rows or the biggest model-vs-market gaps on your page with one line of code and a credit link. Showing every game inside your own product is a commercial licence.
Do you include player props?Yes, at no extra cost, for every league where the books price them: each board ships a props file with our projection, the over and under chance at the main line, fair prices and the market prices. The board page shows the first rows.
Do I need a developer?No. Download or the live link covers most people. The API and webhooks are there if you have one.
What if I only need a few weeks?Take the pilot and cancel from billing before day 28; you keep the feed to the end of the four weeks and nothing further is charged. Licences are monthly and cancel the same way.
Who do I talk to?Reply to any email from us; a person answers within one business day.
Bet Better Pty Ltd · ABN 66 670 726 691 · Melbourne · Licence · Docs · Help · Widgets · betbetter.worldModel output is information, not advice. 18+ / 21+ where you are. Gamble responsibly.